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MINUTES <br />Eugene City Council <br />McNutt Room —City Hall <br />777 Pearl Street—Eugene, Oregon <br />January 18, 2012 <br />5:30 p.m. <br />COUNCELORS PRESENT: George Brown, Pat Farr, Betty Taylor, Andrea Ortiz, George Poling, <br />Mike Clark, Chris Pryor, Alan Zelenka. <br />In the absence of Her Honor Mayor Kitty Piercy, Council President George Brown called the January 18, <br />2012, work session of the Eugene City Council to order. <br />A. WORK SESSION: <br />Envision Eugene — Economic Development <br />The council was joined by Community Development Manager Mike Sullivan and Associate Planner <br />Jason Dedrick, who led the council through a PowerPoint presentation regarding the community's land <br />need as it related to the employment growth rate and industrial demand. Councilors asked questions <br />clarifying the details of the presentation. <br />Mr. Clark suggested that the aspiration goals in the Regional Prosperity Plan (RPP) indicated the region <br />would need to create 25,000 to 26,000 new jobs over ten years and he questioned what growth rate would <br />be required to achieve that given the recent job losses experienced in the community. Mr. Dedrick could <br />not say but reminded Mr. Clark that commercial jobs were also included in the plan forecast. He <br />anticipated the region would grow three times as many commercial as industrial jobs, and a growth rate of <br />1.6 percent would result in 8,000 industrial jobs and 25,000 commercial jobs. Mr. Clark hoped to see an <br />updated growth rate percentage analysis before the council discussed additional land needs. City <br />Manager Jon Ruiz emphasized the RPP was a regional plan. He also emphasized the goal of increasing <br />the average median income, which often required more industrial type jobs and could cause the City to <br />shift anticipated growth from commercial to industrial jobs, which would increase the overall total <br />percentage of industrial jobs. <br />Mr. Clark expressed concern that Springfield proposed to add 600 industrial acres to its land base while <br />Eugene was balking at adding that number. He believed the City should be thinking about a much larger <br />number. He said the City wanted to increase jobs in the targeted clusters but it was losing jobs in each of <br />the clusters. He wanted to see wholesale shifts in the numbers. <br />Mr. Pryor believed the job mix assumptions were a key factor because some jobs paid better than others. <br />He asked if the commercial category included a traded sector component. Mr. Sullivan said the targeted <br />industries were a mix of commercial and traded sector jobs. Mr. Pryor suggested that mix could result in <br />better quality jobs higher wages and wanted to know what traction the City could achieve in the <br />commercial sector toward the creation of such jobs. He believed the issue could be considered from both <br />a property tax standpoint and a payroll standpoint. In terms of payroll, Mr. Pryor wanted as many high <br />quality jobs as possible for their multiplier effect and suggested that meant it did not matter if the job was <br />in Eugene or Springfield. <br />MINUTES— Eugene City Council January 18, 2012 Page 1 <br />Work Session <br />