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2 <br />povertylineinEugeneandin2003andunemploymentinMarch2006wasat6.2% <br />Thus,thepotentialemployment,social,andenvironmentalofengagingmanyorall <br />localbusinessesinsustainabilityis <br />Bytheyear2020,sustainabilityhasbecomeanacceptedcommunityvalue.Thereiscommon <br />agreementontheofTripleBottomLinesustainability.Almostallbusinessesemploy <br />sustainabilitypracticesandthoseusingthemareprosperingandgeneratingadiversearrayof <br />livingwagejobswithgoodLocalbusinessesunderstandtheadvantagesofsustainable <br />practicesandcontinuallyproduce,sell,andpurchasesustainableproductsandservices. <br />EmployersandemployeeschampionsustainableTripleBottomLinethinking.Localconsumers <br />maketheirpurchasingdecisionswithsustainabilityasaprimarycriterion. <br />AneducationandtrainingconsortiumshouldbeestablishedbetweentheCityofEugene, <br /> LaneCommunityCollege,UniversityofOregon,LaneWorkforcePartnership,Eugene <br /> ChamberofCommerce,EWEB,EPUDandotherrelevantorganizationstoensurethata <br /> widerangeofsustainabilityeducation,trainingandtechnicalassistanceprogramsareoffered <br /> tolocalbusinesses. <br />Theconsortiumshouldconsiderdevelopingasustainability?trainthetrainer?program <br /> similartothemodelusedbytheEugeneMasterRecyclersProgram. <br />LocalbusinessesshouldbeinformedofthesustainabilitywebsitethattheNorthwest <br /> EnergyEducationInstituteatLaneCommunityCollegeisdevelopingonsustainable <br /> businesspracticesandproductsincludingeducation,training,andtechnicalassistance <br /> programs,loansandgrants,andotherinformationbusinessesneed. <br />TheCityofEugeneorotherentitiesshouldreinforcethemessageofsustainabilityinthe <br /> mediathroughvehiclessuchasmonthlyarticlesin?BreakingNews?andencouragelocal <br /> publicaccessTVandlocalprintmediatohighlightsustainablebusinessdevelopments. <br />Informationaboutsustainablepracticesandproductsshouldbeconsistentlydistributed <br /> throughtheNeighborhoodAssociationnewsletter. <br />TheCityofEugeneshouldestablishanannualsustainabilityawardsprogramto <br /> acknowledgeandhighlightthesuccessesofareabusinesses,aloneorinconcertwith <br /> otherorganizations. <br />TheCityofEugene,inpartnershipwiththeLaneMicroEnterpriseCenter,localhousing <br /> providers,andothersshoulddevelopandcoordinateeducationandtrainingprograms <br /> forlow-incomeentrepreneurs,smallbusinesses,andthoseinthestart-upphaseofbusiness <br /> development. <br />Inadditiontoseekingwaystoengageanywillingbusiness,theSBIheldroundtablesonten <br />industries.TheTaskForcechosethesesectorsbecausetheyappeartoholdgreatpromise <br />forjobexpansionwhilealsoproducingsocialandeconomicTheSBIacknowledges <br />thatmanyothersectorscouldhavebeenchosen.Forexample,althoughitwastoolateto <br /> <br />