07/29/1968 Meeting - Laserfiche WebLink

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~304 ~ '. ~ 7/29/68 I 1 , I' increase density of such signs in permitted areas and that the percentage of billboard i ~ - " advertising inside the City is small when compar~d to the total, and that prohibition in other than highway oriented areas would not materially affect the overall billboard business. I. ;, Walter Dennis of the New Oregon Motel said he felt the phasing out periods for noncon- forming signs should be of longer duration, and he commented on the value of signs to competition. i Phyllis Ear 1y asked that the Outdoor Advertising amendment which would allow billboards in C-2 and C-3rzones,'not be adopted because of the residential areas surrounding shopping centers allowed in those zones. " Bud Nixon, 3530 West Amazon Drive, said he felt restraint on advertising would result in " reduction of revenues to governmental agencies, and Fred Braatz, Travel Inn Motel, was I. concerned that the greatest percentage of billboards which would be removed would be of , the community service type. -- , Mrs. Ruth Miller supported prohibition of billboard signs in any part of the City on the basis that it would improve the City's appearance and that signs should serve for identifi- cation only, not advertising. Eaton Conant, 2255 Columbia Street, said he felt retention of available area for billboards . in the downtown area would result in an increase in that type of advertising. Harold Parmenter explained the.prob1ems ,with which he has been confronted in trying to ~~ find a new location for his business, Parmenter Pontiac. Mr. McDonald moved seconded by Mr. Lassen to amend the motion to incorporate into Section 6 the pro- posed Outdoor Advertising Association amendments, excluding the proposed change of permit fees to $10.00 and $12.50, and adding a provision to prohibit billboard signs on Wi11amette from 19th south. The City Attorney ruled the motion out of order on the basis that it w~s in'conf1ict with the original motion. Councilmen Lassen and McNutt expressed the opinion that Section 6 as written is too re- strictive. Mrs.Niven expressed concern with regard to tying the sign regulations to ,the new zoning ordinance. Mrs. Darrell Smith said she didn't think the Council could rightly '. vote on adoption of Section 6 when no decision has yet been made on adoption of Section 2 - Sign Standards. Dr. Purdy moved seconded by Mr. Lassen to adjourn to August 5, 1968 and continue the hearing at that time. Motion carried. l \ ~ . ~~ ...' Administrative Assistant '~ . ~ '" 't :. ~ 7/29/68 - 3