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<br />e <br /> <br />of rate adjustments and performance reviews. The issue at the time of rate <br />review will be whether Teleprompter is performing the franchise. One of the <br />elements of Teleprompter's performance will be whether it is providing program- <br />ming, channels, and technology comparable with what is being offered in other <br />communities similarly situated. The other criteria include the introduction of <br />new technology, technical adequacies of the system, etc. <br /> <br />Mr. Martin said the commission at any time can invoke franchise review and is <br />not required to do it only every three years. He believes the commission needs <br />permanent staff to continually monitor Teleprompter's performance. The important <br />decision at the time of rate review concerning what the rate of return will be <br />has been left with the commission. The commission can look at the rate of <br />return of other companies and, using the calculation agreed to in the franchise <br />amendments, can determine what Teleprompter's rate of return ought to be when <br />compared to other operations and when compared to Teleprompter's performance. <br />The rate of return can be calculated either on the assets or equity and Mr. <br />Martin said both methods can be manipulated. The commission must be sure that <br />when they compare this operation with similar operations they are comparing <br />apples with apples. Mr. Martin said that it was an accounting problem and not a <br />policy problem. Mr. Obie said that assets are more stable than equity. <br /> <br />e <br /> <br />Mr. Martin said that on page 14, the ordinance states that the requirement for <br />renewal at the end of 15 years will be based on whether Teleprompter has imple- <br />mented the programs and policies as well as the franchise. However, if Tele- <br />prompter is not performing, the company should hear about it long before the <br />fifteenth year. This particular system of evaluation of performance as written <br />into the franchise three years ago places a responsibility upon the commission <br />to be continually evaluating Teleprompter. Ms. Miller felt it was reasonable to <br />expect the franchise itself (user fees) to pay for the staff to monitor it, and <br />not the general fund. Ms. Smith noted that the increased responsibility given <br />to the commission would indicate adequate staff was important. <br /> <br />Mr. Martin said that currently three percent goes into the general fund as the <br />fee for using the right-of-way. The Federal government has set up a system <br />where if the jurisdictions go beyond the three percent, then all of the revenue <br />must be dedicated for management of the franchise not just in excess of the <br />three percent. Mr. Martin indicated that the commission did not wish to put the <br />jurisdictions in that position by increasing the franchise fee to five percent <br />because it would mean the loss of general fund revenues. <br /> <br />Mr. Martin said that the remaining changes in the ordinance relate to the access <br />center and define the Federal regulations which basically restrain how access <br />channels may be used. <br /> <br />Ms. Miller questioned why reference to "age of the franchise" was included in <br />the agreement. Mr. Martin said it was included because the ongoing relationship <br />between the parties in a different community may affect what is happening in <br />that community, positive or negative. How long a company has been in a com- <br />munity would affect the rate of return~ for example. <br /> <br />Mr. Lindberg referred to the listed public access costs which figured out to $40 <br />an hour for production costs. He wondered if there were figures available for <br /> <br />e <br /> <br />MINUTES--Eugene City Council Work Session <br /> <br />March 8, 1982 <br /> <br />Page 4 <br />