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· Chambers Infill and Redevelopment Standards · Mixed Use Zoning. · New Tools Program Adiustments This activity includes corrections to several fundamental program elements. One suggested change would affect the name of the program. City staff, Planning Commissioners, and City Councilors have all heard a variety of comments over the past several years about the use of the term "nodal development". While the term does have a long history of use in local planning lore, having been used in the original version of the Metro Plan and subsequent versions of the same document, it is not a term that is widely understood in the community and does not immediately convey its meaning. Before moving forward any further with implementation of the "node" concept, staff will recommend that the program name be changed to something that can be easily understood by the community-at-large. In the same vein, the "Potential Nodal Development Areas" map included in the adopted TransPlan is the foundation map for the program. Staff will recommend approval of an updated map (for Eugene's program only) that identifies the geographic areas to which the concepts will be applied and differentiates between the types of development desired in those areas. Smart Growth Education and Marketing Materials During the development of the nodal development concept, and as part of the TransPlan process, the City of Eugene participated in the production of numerous documents aimed at educating the public and decision-makers about nodal development. However, for the past 5 years, relatively little emphasis has been placed on program education and marketing. The nodal development concept was carded forward into the Growth Management Study (1997- 1999) and was highly publicized in that work. The City also prepared a four page brochure with illustrations ("Nodal Development in Eugene") and has co-sponsored several speakers on Smart Growth topics, but has had no long-term, coordinated strategy for informing and educating the public, the development community and property owners about this key component of the City's land use program. This activity will focus on the creation and production of various education and marketing materials that will promote and explain the program. This could include the production of one or more documents that explains what nodal development is, why it is important to the City and to community residents, and what needs to be done to insure its implementation. Other materials could include presentation materials for a major outreach effort to civic and neighborhood groups; a media contact plan for pursuing media coverage of implementation efforts; and a speakers program addressing a variety of smart growth related subjects. OverlaF Zone Amendments In May 2003 the City Council unanimously directed the Planning Commission to revise the/ND Nodal Development overlay zone and to address the numerous issues related to nodal development implementation revealed during the Priority Node zoning process. City staff will recommend a process that includes