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9 APRIL 2019 | PAGE 18 <br />CITY OF EUGENE | STEAM PLANT REDEVELOPMENT DESIGN PROPOSAL <br />OUTREACH EFFORTS AND RESULTS <br />The team sought feedback on the initial draft <br />proposal through extensive public outreach, <br />both in-person and online, over the course of a <br />month. We kicked things off on January 23rd at <br />a Downtown Neighborhood Association Meeting <br />where we were encouraged by some positive early <br />feedback. <br />The team engaged the public for feedback on <br />several occasions at a variety of venues: UO <br />Campus (spoke with ~125 people), downtown <br />at the First Friday Art Walk (chatted with ~200 <br />people), at the State of the Tech Community event <br />(QA with ~150 people), at the EWEB Community <br />Room for an open house (dialogged with ~150 <br />people), as well as at the Lane County Fairgrounds <br />during the annual Asian Celebration (spoke with <br />~300 people). <br />We created a website (https://steamplant.us) <br />to showcase the draft proposal which has been <br />visited 2,427 times. We also engaged the public <br />through a Steam Plant social media presence on <br />both Facebook and Instagram. Our survey was <br />promoted through the City of Eugene’s newsletter, <br />Arts organization newsletters, as well as business <br />and tech community newsletters. <br />We spoke directly with over a thousand people <br />and collected more than 900 surveys that guided <br />refinements to the draft proposal. We read every <br />single survey that was submitted and took the <br />comments to heart. There was a significant amount <br />of validation of the draft design in the survey <br />results and we listened carefully for comments that <br />would help us refine the draft. <br />We received significant positive affirmation on the <br />initial proposal. Here are some direct quotes: <br />“I find this project exciting and a wonderful investment <br />in our community. I’m very happy to hear about plans <br />to incorporate creative and cultural components to the <br />project. I feel that providing opportunities for the public <br />to creatively engage builds connections among our <br />community.” <br />“For ten plus years, I’ve been part of a small group of <br />people who have felt that the steam plant had a huge <br />potential to bring people to the river to be entertained, <br />learn and to mingle and your vision fills my Eugene heart <br />and soul with that potential.” <br />“Let’s do this! Projects like this transform a city–not <br />just physically but in spirit. This is so wonderful for your <br />community.” <br />The quantitative feedback was also encouraging, <br />84% of survey respondents told us, for example, <br />that the river overlook feature was important, with <br />more than 60% of respondents actually going <br />further to say that the feature was ‘extremely <br />important.’ <br />Ap <br />r <br />i <br />l <br /> <br />24 <br />, <br /> <br />20 <br />1 <br />9 <br />, <br /> <br />Wo <br />r <br />k <br /> <br />Se <br />s <br />s <br />i <br />o <br />n <br /> <br />- <br />It <br />e <br />m <br /> <br />1