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participating youth come to all the performances, enhancing the community connection. The same was true <br />of music. The resident companies were particularly important as music and arts were being reduced at the <br />schools. Ms. Bettman did not want to overlook that. She thought the community did a good job in <br />supporting sports and sports fields and said that should be extended equitably to cultural opportunities. She <br />looked forward to the implementation of the vision presented. <br /> <br />Ms. Bettman suggested the City could begin its marketing in a more modest and regional effort and asked <br />what the City was doing in terms of marketing to communities such as Ashland and Medford. Mr. Hankins <br />said the effort was just beginning, and he would know more when the growth plan was completed in the next <br />few months. Ms. Jones added that the City could not longer afford to be just a landlord. In the past it had <br />not actively recruited events, but limited resources forced staff to think more creatively and collaboratively. <br />For that reason, the division was looking at a growth strategy rather than a reduction strategy. <br /> <br />Mr. Taylor said the issue was linked to many other issues, such as downtown revitalization. He said the <br />division was not proposing to do ~less with less"; staff wanted to find ways to make things grow and build <br />on the vitality that made Eugene unique. He believed the 25th anniversary of the Hult Center was a chance <br />to create a focal point around an action plan. <br /> <br />Ms. Nathanson concurred the City could no longer afford to be merely a landlord. She recalled past <br />proposed reduction strategies aimed to close Cultural Services Division facilities, and was thankful the City <br />had not taken that course. She found the presentation to be exciting and important, and thanked Mr. <br />Hankins. She agreed with everything that had been said, and pledged her assistance. <br /> <br />Mr. Pap~ emphasized the importance of enhancing the connection between the City and University's arts <br />events, facilities, and institutions. <br /> <br />Mr. Pap~ agreed with Mr. Kelly about the importance of keeping the Hult Center and Cuthbert Amphithea- <br />ter in public ownership, but did not necessarily agree that they should be managed publicly. He did not <br />think the City should foreclose that option if necessary. <br /> <br />Mayor Torrey expressed appreciation for the enthusiasm of Mr. Hankins and for the work of the advisory <br />committee. He thanked committee members. He said the council should not take for granted that the center <br />would always be in place or that its importance was recognized by all. He said he had recently heard a <br />suggestion that crosswalks in the downtown be marked artistically with ducks to emphasize the connection <br />between the University of Oregon and the City, and suggested such a thematic approach could be taken to <br />create more a connection to the University. <br /> <br />Mayor Torrey suggested a new off-ramp from I-5 at Franklin Boulevard could be signed creatively and <br />artistically from the freeway to the downtown in a way that took advantage of the remodeled arts museum on <br />campus and downtown arts-related activities. <br /> <br />Mayor Torrey encouraged staff to keep pushing on the council regarding the importance of the Hult Center. <br /> <br />Ms. Taylor thanked staff and the committee for their work. She spoke of a recent visit she made to the Hult <br />Center, where she heard the Eugene Concert Choir and was able to forget about everything else. She noted <br />the high priority she personally placed on the arts and recreation. Ms. Taylor thought it important to build <br />on the assets the community already had. She concurred with Mr. Hankins about the importance of the <br /> <br />MINUTES--Eugene City Council May 12, 2004 Page 3 <br /> Work Session <br /> <br /> <br />