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Socioeconomic Factors: <br />The community health assessment and community health improvement team was encouraged by <br />the level of community interest expressed in efforts that focus on the "social determinants of <br />health ". Work in this area would fall into the bottom and most impactful level of the pyramid <br />above — Socioeconomic Factors. Work in this area — e.g. poverty reduction, ensuring access to <br />affordable housing, increasing formal educational attainment at the community level — has <br />generally been outside the purview of public health interventions. The community health <br />assessment and community health improvement plan leadership team looks forward to <br />supporting and coordinating community efforts to engage in work in this area. Our top priority - <br />advancing and improving health equity - an element in this work plan still at a very early stage of <br />development, will be a place to focus work in this area. Work in each of the four.other priority <br />areas will also be prioritized to focus community energy on efforts with the greatest potential to <br />improve health equity. <br />Changing the Context to Make Individuals' Default Decisions Healthy: <br />The majority of the strategies in this plan focus on efforts to encourage public and organizational <br />policy adoption and implementation here in Lane County. As depicted in the visual above <br />developed by Dr. Thomas Frieden, MD, MPH, the Director of the U.S. Centers for Disease <br />Control and Prevention (CDC), it is at the lower levels of the pyramid where we can expect the <br />greatest impact for the effort exerted. This is true both in terms of the resources necessary to <br />lead the intervention and on the impacted community members. <br />According to CDC Director Dr. Thomas Frieden: <br />"Public action and interventions represented by the base of the pyramid require less <br />individual effort and have the greatest population impact .... . ... Interventions at the top <br />tiers are designed to help individuals rather than entire populations, but they could <br />theoretically have a large population impact if universally and effectively applied. In <br />practice, however, even the best programs at the pyramid's higher levels achieve limited <br />public health impact, largely because of their dependence on long -term individual <br />behavior change "(A Framework for Public Health Action: The Health Impact Pyramid, <br />American Journal of Public Health, April 2010, Vol 100, No 4, pages 590 -595). [A <br />complete PDF of this article is available online free of charge. <br />Because public health is inherently political, unless we build community understanding and <br />support for work at the lower levels of the pyramid, we cannot expect to gain the level of support <br />necessary to encourage the policy changes needed to get ahead of health problems of this <br />