HomeMy WebLinkAbout11/01/1990 Meeting
e M I NUT E S
City Council/Strategic Plan Committee
McNutt Room--City Hall
November 1, 1990
5:30 p.m.
PRESENT: Jeff Miller, Chair; Kappy Eaton, Roger Rutan, Don McLoud, Joan
Rich, members; Shawn Boles, Bobby Green, Richard Perry, Debra
McMillen, Bobbie Green, Cheryle Hawkins, Budget Committee.
1. WORK SESSION: STRATEGIC PLAN
Mr. Wong said the meeting was intended as follow-up to the October 1, 1990,
work session on financial planning, as well as the council's goals-setting
session held the previous week. He said the purpose of the meeting was to
present information on the definition and function of strategic planning.
Mr. Wong anticipated that the meeting would result in a recommendation from
the Strategic Plan Committee (SPC) to the full Budget Committee.
Mr. Wong said strategic planning does not occur overnight; in other words,
the process will not affect the FY92 budget. Staff is now preparing that
e budget. Mr. Wong anticipated that the strategic planning process would af-
fect the FY93 budget. He said that strategic planning takes time and consid-
erable interaction with the involved stakeholders. Additionally, it will
require City resources to complete the strategic planning process.
Mr. Wong introduced Dr. Jeff Luke of the University of Oregon. He noted that
Dr. Luke is very experienced in strategic planning and has acted as a consul-
tant to various cities and other government agencies in completing strategic
plans.
Dr. Luke distributed handouts regarding strategic planning to those present.
He introduced himself as an associate professor in planning, public policy,
and management at the University, and noted that he was currently involved in
strategic planning at the University, the State Bureau of Labor and Indus-
tries, and the City of Portland. Dr. Luke said he had recently completed
facilitating the strategic planning process for Jackson County's Department
of Health and Human Services. Additionally, Dr. Luke noted that his staff is
involved in the City of Springfield's strategic planning process.
Dr. Luke reviewed the handout, encouraging those present to interrupt with
questions when necessary.
Dr. Luke said strategic planning in the public sector is different than stra-
tegic planning in the private sector. Strategic planning has its origin in
the public sector and had been adapted by the private sector. Dr. Luke said
e MINUTES--Strategic Plan Committee November 1, 1990 Page 1
----
e there has been a reawakening of interest on the part of the public sector in
strategic planning. He said that governmental strategic planning should be
judged by different standards than private strategic planning. Additionally,
the strategic planning process must be custom-tailored to each jurisdiction.
The amount of time required to complete the process varies widely; the pro-
cess is often messy, and subject to fits and starts. Dr. Luke said that if
strategic planning is pushed too fast, people are pushed out of the process.
Ms. Hawkins asked how long a period of time a strategic plan was useful. Dr.
Luke responded that it depended on how fast the environment changed; it could
be as little as six months or as long as six years. He recommended that the
planning period be limited to five to ten years. He stressed that the fur-
ther out the planning period extends, the weaker the plan assumptions are.
It was best to revisit the plan every two to three years. Dr. Luke said the
purpose of the process was not to develop a plan but rather to develop stra-
tegic thinking and action.
Dr. Luke said successful completion of the strategic planning process will
require a powerful process sponsor, such as the Mayor and key outside stake-
holders, to provide the plan with political legitimacy. Additionally, there
must be champions of the process on the inside working daily to keep the
process vital and moving ahead. Dr. Luke recommended that there be more than
one process champion.
Dr. Luke said that the process also requires a strategic planning team. He
added that the team should be assembled carefully; members must be good man-
e agers, good thinkers, and good "doers." He said the members of the planning
team are often required to process raw data for consumption by a larger audi-
ence. He indicated that the process champion sits on the team, perhaps as
chair. Dr. Luke stressed that it should be clear to those participating on
the team that they should expect disruptions and delays in the process. The
process is not clean or simple. He said that the participants must also be
willing to be flexible regarding what constitutes a strategic plan, as well
as willing to consider and construct arguments geared to many different cri-
teria. Dr. Luke pointed out that there is a wide variety of stakeholders in
the public sector, each with their own criteria. He said that an open pro-
cess must consider all points of view.
Dr. Luke distributed samples of plans developed by other government entities.
Dr. Luke discussed the differences between strategic and operational plan-
ning. He said that strategic planning has a long time frame and a strong
external focus. The theory behind strategic planning was "doing the right
things," rather than "doing things right," as in operational planning.
Mr. Boles asked Dr. Luke to expand on the difference between assigning prior-
ities and assigning resources, which he maintained were intertwined. Dr.
Luke agreed, but said that one must assign priorities before one assigns
resources to achieve those priorities. He termed it as a "goals versus
means" approach. Mr. Boles asked if priorities were assigned without consid-
eration of resources. Dr. Luke responded that strategic planning tries to
e MINUTES--Strategic Plan Committee November 1, 1990 Page 2
develop priorities based on vision and develop means to get there versus
e having a vision based on practicality. He said strategic planning was based
on the future versus the present, but the plan must be modified by the re-
sources at hand. Dr. Luke added that the planning team should not allow its
vision to be impeded by current problems.
Mr. Green asked how the plans developed by different jurisdictions were simi-
lar. Dr. Luke referred to the handout materials, and said that all processes
included an assessment of where the organization was at the present time.
This assessment was reached through a "SWOT" analysis, or an examination of
strengths, weaknesses, opportunities, and threats. Dr. Luke said that, for
example, the City of Eugene could look at external trends that affect the
organization and forecast which of those trends would provide opportunities
and which would provide threats. He added that in cities he has studied, the
process entails a great deal of community participation. For example, the
City of Anaheim employed focus groups, while the City of Portland held commu-
nity town meetings. The assessment allows the organization to establish the
3 to 12 strategic issues confronting the jurisdiction over the planning peri-
od.
Dr. Luke distributed a draft list of issues identified by community partici-
pants in Portland. He said that issues were written as strategic goals for
the community of Portland. Responding to a question from Ms. Rich, Dr. Luke
said that schools, private sector firms, and nonprofit corporations were all
involved in the development of the goals. The goals were stated as though
achieved in the year 2000. Dr. Luke said the planning team will pare the
e goals down from the top nine to four or five goals at its next meeting. Ms.
Rich asked why the number of goals was reduced. Dr. Luke responded that it
was due to a lack of resources. The City must target its resources to the
most critical issues.
Ms. Eaton asked if, in Dr. Luke's experience, there is an effort on the part
of those participating in the process to amalgamate the issues. She asked
how Dr. Luke would address this tendency. Dr. Luke said that amalgamation of
the issues was a danger, and it was necessary for the consultant working with
the planning team and policy committee to avoid that direction. The other
option was to allow all the goals to be placed under broad headings and let
the planning team determine its own process.
Ms. Eaton asked if the strategic planning process included teaching people
negotiating skills. Dr. Luke said no, although he felt that was a good idea.
He added that it was difficult enough getting people to participate in the
process without requiring them to spend additional time on learning new
skills. He said the center uses a team of eight facilitators to help small
subgroups of larger groups negotiate between themselves to reach consensus.
After a period of time has gone by, the planning team learns to facilitate
its own meetings.
Dr. Luke said the assessment and establishment of goals was followed by
visioning, which led to the development of action plans around those visions.
The responsibilities for implementing the plan, the resources necessary to
e MINUTES--Strategic Plan Committee November 1, 1990 Page 3
e implement the plan, and the time lines for implementation were then estab-
lished. Or. Luke cautioned that if the plan is not integrated into the or-
ganization's budget, it will fail. He said a successful community strategic
plan involves a multiplicity of agencies, not only the city organization.
This means that those agencies must "buy into" the plan as well. Dr. luke
termed the process he had described (assessment, vision, implementation) a
"meta model."
Mr. Perry asked if the success of the model Dr. luke described was related to
the number of the parties involved. Dr. luke said the success was achieved
by involving key stakeholders in the community in the process from the begin-
ning to the end. Councilor-elect Nicholson asked what made a stakeholder a
"key" stakeholder. Dr. Luke said key stakeholders were those with influence
on the vitality and quality of life in the community. Mr. Nicholson asked if
the lack of active outreach to people who chose not to be key stakeholders
was a problem. Dr. luke said yes; it was important to reach those people,
who might not participate as stakeholders, but should be included in the
process. This can be achieved through community forums, focus groups, and
town meetings. He added that participation cannot be forced. Mr. Nicholson
expressed concern over the use of the phrase "key stakeholder." He felt it
implied a process where some might exert undue influence over the process.
Dr. Luke reiterated that it was important to ensure that other voices are
heard in the process. This meant that a channel for such communication must
be built into the process. He said that Portland had not only used community
forums but a community survey to ensure that all perspectives are considered.
e Mr. Boles observed that the City of Eugene already does a considerable amount
of public outreach at the present time. He asked how the process Dr. Luke
was describing differed from the process already in place. Dr. Luke said he
was unsure of how the City's citizen outreach process operated. He said the
City could use its existing Citizen Involvement Committee as a basic policy
committee, if it chose. He did not think that the City should assemble an-
other body if there was already a policy body in operation that could serve
as a planning team. Ms. Rich said the City already uses a community goals-
setting process that includes citizen input. Dr. Luke said strategic plan-
ning was different from goals-setting in that goals-setting generally focuses
on one- to two-year outcomes. Strategic planning focuses on the longer term,
and entails a look at the worldwide trends that will affect the community.
Mr. Rutan noted that those present constituted a cross-section of the City's
Budget Committee. He said that the City has gone through a budgeting process
that will not continue to work for the community. Strategic planning has
been offered to the committee as a way to get out of the cycle it is in now
regarding budgeting. Mr. Rutan said the committee was seeking a process
wherein the Budget Committee or community can examine financial and service
issues and reach positive, constructive solutions for the City's financial
and service problems. Mr. Rutan said the committee or some other group must
come up with solutions or local government faces dramatic decisions. Mr.
Nicholson asked Mr. Rutan if he saw the process as a proposal for a better
way to set priorities. Mr. Rutan said while he wanted to know more, he saw
e MINUTES--Strategic Plan Committee November 1, 1990 Page 4
- the process as a way to reach a community vision and establish goals to reach
that vision.
Budget Committee members discussed the purpose of the meeting. Ms. Rich said
it was her belief that the committee was meeting to discuss financial plan-
ning. She was concerned about the possibility of employing a communitywide
strategy, which would delay resolution of the financial problems facing the
City organization. She asked if strategic planning could be focused on fi-
nances. Dr. luke said yes. He said that some cities do strategic planning
just for financial reasons. He said a strategic plan will not help the or-
ganization if it was "time to bite the bullet," though it would make it clear
where that must happen. Mr. Miller said the organization could go through a
community strategic plan process including financial components, but the fear
of the committee was that by the time it reached the FY93 budget planning
stage the financial situation will be so bad that it will be disruptive to
the community. Dr. luke said that unless the City gets public support for
its work it will not be able to implement its strategy.
Mr. Rutan said one of the results of the strategic planning process was that
as the organization went through the process it would examine services from
the bottom up. Priorities will be determined from that process and the City
can then determine how to fund those priorities. Many services may not be
carried forward. Mr. Rutan felt that it would be best to start with such a
clean slate in order to avoid debates about philosophy, because decisions
would be made through community consensus. Ms. Rich asked if Mr. Rutan
wished to go through the entire process outlined by Dr. Luke. Mr. Rutan said
e no. He believed that the committee had on hand a great deal of the informa-
tion necessary for an assessment of the organization's position. Mr.
Nicholson asked if Mr. Rutan was proposing to take the goals already estab-
lished through other processes for granted and start with a clean slate in
determining how to implement the goals. Mr. Rutan said that was one method
to consider.
Mr. Perry asked how the community would raise the level of demand for servic-
es and quality of life to the point that people are willing to address the
question of limited resources and consider expanding the resource base. He
felt if the community set the priorities, the community might be willing to
raise the resource level. Mr. Boles said Mr. Perry's comments reflected the
basic tensions existing in the community at the present time: There was one
school of thought that believed government should be downsized to fit its
resources, and another school of thought that maintained that government
services are important and resource levels should be raised to support them.
He felt that was the focus for a financial planning process. He agreed with
Mr. Rutan that the community has already done a great deal of planning and
has, in fact, met many of the goals it has established in the past.
Mr. Nicholson said that most of the controversies he had witnessed or been a
part of had not been disputes about goals, but rather whether action taken
was pertinent to realizing a goal or compromised another goal. He cited the
Riverfront Research Park as an example of a controversy where the creation of
the park as a means of diversifying the economy conflicted with the goal of
e MINUTES--Strategic Plan Committee November 1, 1990 Page 5
quality of life in the parks system. He did not see where reconciliation of
e such conflicts existed in the model Dr. luke had presented, or where the
consequences of a decision were factored into the equation or tested. Dr.
Luke referred to the Bryson model included in the handout, and said that the
model presented an opportunity for testing goals.
Mr. Miller asked Dr. luke if the committee could design a process that ad-
dressed its concerns about financing while beginning the proper dialogue with
the community using the foundation already laid. Dr. Luke said he believed
it could be done, but using only technical experts to develop a plan will
make it more difficult to secure community support. While the committee
might come up with great ideas, the public may refuse to support those ideas.
Unless a component is built into the planning process that includes the right
stakeholders, the plan will not succeed. Dr. luke said that if the committee
decides to develop a strategic financial plan, it will need to spend as much
time selling the plan as creating the plan.
Ms. Hawkins asked how the committee could motivate the community to want to
be involved. She said that people are bored by budgetary issues until those
issues affect them directly. Dr. Luke agreed. He said that the committee
will be unable to create change unless people feel change is necessary. He
said that the community of Portland faced this problem. The City had to
design a process wherein the community stakeholders walked through a future
scenario that showed that things were not going to be good. The City had to
create that felt need to stimulate the participation that leads to change.
Dr. Luke said the City of Eugene might have to do the same thing, or let a
e crisis begin to emerge to stimulate interest; however, strategic plans seldom
deal with immediate crisis very well. Mr. Boles pointed out that the council
and committee was charged by the public with avoiding such crisis. He ex-
pressed the hope that the committee could narrow its focus on financial mat-
ters and include the community in the discussion.
Dr. Luke summarized the different types of strategic plans: 1) community-
wide strategic plans, such as done by Portland and planned by Springfield,
which are vision-based plans that examine all the different services offered
by city government and other organizations; 2) corporate strategic plans,
which he felt was what the committee was moving toward, and which focus on
organizational and financial issues and consider the long-range future via-
bility of the corporate entity; and 3) functional strategic plans, such as
those which focus on community economic development. Dr. Luke said it ap-
peared that the committee was more interested in a corporate plan for the
City of Eugene as a financial entity rather than in a communitywide plan
dealing with those issues and agencies affecting the quality of life in Eu-
gene. Mr. Rutan agreed with Dr. Luke's statement, but said that there may be
exceptions the committee was unaware of at the present time. He said as an
example, the committee might determine something was a priority to be funded
and find there was no community interest in funding that service. Dr. Luke
said it seemed that the committee had an opportunity to design a unique pro-
cess that was communitywide and focused on financial issues. It could in-
volve considerable community outreach and focus groups discussing financial
e MINUTES--Strategic Plan Committee November 1, 1990 Page 6
issues. He reiterated his previous statement that no two plans were the
e same.
Mr. Miller said the SPC needed to outline a plan for the consideration of the
committee and council in order to see how the process might work. The com-
mittee needs to agree that it wishes to proceed with strategic planning.
Dr. luke referred to the Phoenix Futures Forum process outline included in
the packet. He said that the committee may find it can adapt the process to
strategic financial planning. He said that process had included five commu-
nity forums. Ms. Rich said she thought that a corporate planning process
would not involve the same level of public participation as outlined in the
Phoenix model. Dr. luke responded that it was his belief that the plan would
be "dead in the water" if the committee proceeded without that level of pub-
lic participation. Ms. Rich said she believed it would be easier for the
committee to start the process on its own, although she supported the idea of
public participation. She considered that to start out with 40 or 50 people
and their hopes for Eugene ensured that the community would never get to the
financial issues in a timely way. She asked if the process could begin with
the Budget Committee and then follow the model. Dr. luke said the committee
could follow the same process with a focus on finances. Mr. Gleason outlined
a possible scenario for the committee to pursue. He said that the Budget
Committee already forms a type of strategic planning committee. The Budget
Committee could serve as the steering committee for the process. It would
need to agree on the current conditions facing the City, and then use forums,
surveys, and pamphlets to make the community aware of the condition. Mr.
e Gleason said Mr. Boles had accurately characterized the situation. The com-
mittee could downsize the organization, which he stressed would not be easier
in Eugene than the alternative of seeking new revenues, or choose a combina-
tion of downsizing and seeking new revenues. The committee would need to
work through the issue with the community until it could test a consensus and
then take action around that consensus.
Ms. McMillen said that one of the problems facing the committee was its own
inability to reach consensus on the issues. She liked the idea of employing
a community process that involved the key stakeholders as a way to obtain
more broad-based community support for a resolution. Ms. McMillen said the
committee could arrive at consensus regarding the City's situation. Then,
when all the people are aware of the situation, they could be involved in the
discussions.
Mr. Nicholson said the City's "selling" of issues in the past was a principal
source of cynicism in the community and a block facing the committee. If the
committee needs to "sell" its agenda, it was clear that it had not involved
the proper stakeholders in the beginning of the process. Mr. Boles said
public agencies are different than other entities, and often the City as a
~ municipality has adopted a "sales" strategy that he objected to. Mr.
Nicholson said there may be some kind of appropriate activity to employ, but
it would require a delicate definition if it was not to be destructive to the
process. Mr. Rutan said as a practical matter, it was difficult to involve
everyone in the process. He agreed with Mr. Nicholson that if the City must
e MINUTES--Strategic Plan Committee November I, 1990 Page 7
,
- -- -----
conduct a "selling" campaign, it indicated that the proper people were not
e involved in the process. Mr. Rutan said ideally the solution would be to
create an in-depth public involvement process so that the public information
process was truly informational, and not a sales pitch. Mr. Nicholson said
that a test of such information was that it embraced all well-developed,
valid points of view and could still sustain the result desired. Mr. Rutan
agreed.
Ms. Rich said that the disillusionment referred to by Mr. Nicholson was fos-
tered by the community goals conferences. There is an enormous gap between
goals and realizations at times. She said if the committee could avoid that
gap in the process, it would be useful to its ultimate success. Goals by
themselves are nothing, and she wished to focus on financial issues in order
to let people know that without money, no special interest group or single
individual will get what they want.
Mr. Gleason discussed the process that the committee might follow. He said
were the committee to gain consensus among the Budget Committee and City
Council regarding what the issue is, it could serve as a steering group to
identify other groups to check with to ensure that those groups recognized
the issue in the same way. Mr. Gleason said that after that is done, the
committee could start another consensus ring. He said the process is both
iterative and interactive: The committee will continue to need to keep test-
ing reality with the community to ensure that the policymakers and community
move forward together. He cited the library as a successful example of such
a process. The council has gone to the community and asked it what it want-
e ed, and then returned to the community with the results of that discussion to
confirm its perception. If the committee has a good testing system and
reaches a point where it could agree on what the desired goal was, it could
either act or return to the people for a vote. Mr. Gleason encouraged the
committee to keep an open mind regarding downsizing the organization, but
cautioned against downsizing by "watering the soup." He said the outcome of
such an action could result in public anger and disillusionment, as it will
mean the closure of facilities and the public will believe such action was
punitive. He predicated some incident would bring home the lack of public
resources to the.community, and that incident will result in public anger.
Any downsizing decision should be rational, logical, and complete, and should
not shred the relationship between the City and community.
Mr. McLoud said everyone at the table recognized that there was a problem,
although not all people would have the same solution. He believed that the
first thing the committee needed to do was to get the community to agree that
there was a problem. This meant that the committee needed to share informa-
tion with the community. Mr. McLoud said all Budget Committee members could
carry the message to the community that there is a problem, and then the
committee could focus on what to do next. A variety of methods could be used
to collect input from the community, and the committee would then have agree-
ment among the stakeholders that there is a problem. Mr. McLoud said once
the community agrees there is a problem, solutions would "stumble over them-
selves." Strategic planning in an abbreviated format could follow the commu-
e MINUTES--Strategic Plan Committee November 1, 1990 Page 8
nity discussion. Mr. McLoud said until the community believes there is a
e problem, the committee has two problems.
Mr. Boles asked if the committee was prepared to ask the SPC to make a pro-
posal reflecting the discussion that had occurred. Ms. Eaton said the SPC
will meet after the presentation and committee discussion to prepare a recom-
mendation to the full committee.
Mr. Perry said he was opposed to Mr. McLoud's proposal because it was merely
an invitation to the community to tell the City to cut its staff. He said he
preferred the corporate model described by Dr. luke. Mr. Perry said that
while the community has been aggressive in describing the city's attractions
to encourage people to come to Eugene, he questioned how many residents were
aware of all the good things that existed in the community. Mr. Perry said
the committee could help to raise the demand for such amenities to generate
support for additional revenues to fund those amenities. The Chancellor of
Higher Education, for example, has not discussed cutting staff; rather, he is
going around the state pointing out to people that they have a great thing
going that they do not want to lose, and is asking for $15 million for facul-
ty salaries. The Chancellor is not saying "bigger"; he is saying "better."
Mr. Perry felt it was important to make people realize that Eugene is a great
place to live.
Mr. Boles expressed the hope that the SPC could make a recommendation based
on the committee discussion. He said a question yet to be resolved was how
long such a process should last? It was his sense that the community did not
e have the luxury of time that would allow a 15- to 18-month process. Rather,
Mr. Boles felt that a 3- to 9-month process was more appropriate. He said
that much beyond that time frame, the City will have its decisions made for
it, which he wished to avoid. Ms. Eaton agreed. She said if the committee's
goal was to impact the FV93 budget, a short time frame was essential.
Ms. McMillen said she did not like the idea of going to the community and
saying that there is a financial crisis. She believed that would create low
morale in the community.
Dr. Luke said the group could agree on the scope of the problem, but it will
then need to expand that ring of consensus. He agreed with Mr. Gleason that
the process was an iterative one. Dr. luke said that the place to start may
be with the Budget Committee. The committee can define the problem, deter-
mine where it is going given present trends, and agree on threats to the
organization. After that, it could decide how to get the information out to
the public. He agreed with Mr. Gleason that the public might perceive what
the committee does as punitive. He added that the process may be longer than
the committee prefers.
Mr. Nicholson said that while there has been discussion of downsizing, there
was also the alternative of doing things in a more cost-effective way. He
said some departments have shrunk through the adoption of more effective ways
of doing business. He thought that approach might result in a less painful
set of alternatives.
e MINUTES--Strategic Plan Committee November 1, 1990 Page 9
-----
e Ms. Rich said the committee may be past the stage of defining the problem.
It was clear over the past three years what the future will bring if change
does not occur. Dr. luke asked if the group agreed on the problem. He said
that Ms. Rich's assumption must be tested, as the committee must be in total
agreement about the problem. Mr. Rutan said that there was no agreement
among committee members about the problem. Mr. Boles agreed with Mr. Rutan,
and said in particular the committee does not agree on the internal and ex-
ternal conditions that affect the reality of the situation.
Ms. Eaton thanked Dr. luke for his participation.
The meeting recessed briefly at 7:10 p.m. The members of the Strategic Plan
Committee--Mr. Miller, Ms. Eaton, Mr. Rutan, Mr. Mcloud, and Ms. Rich-- re-
convened at 7:15 p.m. to discuss their recommendation to the Budget Commit-
tee.
Ms. Eaton said that the charge to the SPC was to make a recommendation to the
Budget Committee regarding strategic planning. In addition, Ms. Eaton be-
lieved that the committee needed to determine a time frame for the recommen-
dation, as the Budget Committee does not have the luxury of time. Mr.
Gleason suggested that the committee focus on FY93. Staff will bring back a
program outline to the committee working under the assumption that the Budget
Committee will act as the planning team. The outline will include the neces-
sary steps and associated dates as well as suggestions for other groups to be
involved. Mr. Gleason said the Phoenix model could be customized for the
e City of Eugene. The committee agreed with Mr. Gleason's proposal.
Mr. Miller asked how the Bryson model could be integrated into the Phoenix
model, pointing out that the City had certain mandated services it must fund.
Mr. Gleason said that rather than describe a technical process, he would
prefer to design a policy steering group to answer that question as the pro-
cess progressed. For example, if the committee developed a consensus about
the current situation, it would be the design committee's task to decide what
type of community outreach it wished to employ. Mr. Gleason said that the
committee may wish to change direction as it moved along, and such a process
would give the committee needed flexibility.
Mr. Rutan said that while employing the Budget Committee as the planning
group for the process made sense on the surface, he pointed out that there
will be three new councilors and three new lay Budget Committee members. He
wondered if the newly constituted Budget Committee would be too large and too
new. Mr. Gleason responded that he too had some reservations that rose from
those issues, but he asked how the Budget Committee could be ignored in the
process. He said that perhaps a Budget Committee subcommittee could serve as
the steering committee, since the Budget Committee was a major stakeholder in
the process. Mr. Rutan said that Mr. Miller's continued involvement in the
process would be important. Mr. Miller agreed.
Mr. Gleason discussed the issue of staff resources. He pointed out that the
same staff team that guided the budget process would be involved in the stra-
e MINUTES--Strategic Plan Committee November 1, 1990 Page 10
- -- ---
tegic planning process. He was also concerned about staff burnout. Mr.
e Gleason said that during the recent goals-setting session, the council asked
him to bring back a series of policy choices for what Mr. Gleason termed the
FY92 "transition" budget in order to focus the Budget Committee on the issue
of strategic planning for the FY93 budget. He anticipated that the credibil-
ity of the staff, council, and Budget Committee would need to be bolstered by
outside help. Additionally, the council has indicated its desire for perfor-
mance audits, which the committee will have to contend with. Mr. Gleason
pointed out that there have been over 30 public information meetings concern-
ing the library, and he anticipated that number was below the number neces-
sary for the strategic planning process. He said this will mean that the
committee needs a support system that gives the committee the information it
needs and makes it possible for it to share with the public information about
the environment the City is working under. Data collection and surveys will
be a part of the process. Ms. Rich asked if the process would be strictly
limited to financial issues. Mr. Gleason did not believe that the public
would let the process be so restricted. There will be much input and "1
want" statements. He said that the financial status of the City means that
just to play catch-up, the committee will need to downsize the organization
and increase revenues. When people hear about revenue increases, they start
asking what new programs are being funded. They do not want to hear that
services are being stopped and taxes are being increased. Mr. Gleason said
that while the committee may not be able to confine the discussion to finan-
cial matters, it will be able to attach a price tag and assess the financial
impact of all suggestions when those suggestions reach the discussion table.
e Mr. McLoud said that if the committee committed itself to a process for FY93,
he would have a different attitude toward the FY92 budget. He believed that
others on the Budget Committee would share that attitude if it was made clear
that the organization was going to go through a transition period prior to
the resolution of what Mr. McLoud termed "the big problem."
Mr. Miller recalled that Dr. Luke had indicated that the process always takes
longer than planned, and asked if it was possible to establish a completion
date six months prior to the time actually required. Mr. Wong said it was
his experience that the process cannot be done quickly. He pointed out that
the final budget documents are assembled in February, and expressed the hope
that the process could be completed by December 1991 in order to have an
effect on the FY93 budget. Mr. Wong said that while the committee may be
able to develop a strategic plan in one year, the issue was, can the commit-
tee gain public acceptance of that plan? Mr. Miller suggested that the com-
mittee agree to a completion date of November 1991, but anticipate an earlier
completion date if possible.
Mr. Gleason said the process staff developed would include a major public
input process that would entail heavy involvement by committee members, would
impact FY93, would include a working team and steering team, and an estimate
of resource commitments. Mr. Wong added that based on the City's review of
what other cities had done, an external consultant will probably be hired.
e MINUTES--Strategic Plan Committee November 1, 1990 Page 11
-
Ms. Eaton said that the committee's recommendation would be that a work plan
e be designed. Mr. Miller said that the committee needed to review a schematic
plan. Mr. Wong said staff can put on paper what Mr. Gleason had described.
He said in terms of creating a flow chart, such as the Phoenix model, staff
would need outside expertise, which would mean a Request For Proposal must be
issued. He did not envision completion of that process before January or
February 1991. Mr. Gleason said that by November 19, staff will have ready a
basic outline of the program and the beginning of the process design. Mr.
Rutan asked if the committee would see the proposal before it was reviewed by
the Budget Committee.
Ms. Eaton asked what the committee could do prior to February. Mr. Gleason
said that the Budget Committee can make some basic policy decisions around
the FY92 budget and begin to work toward consensus regarding the City's prob-
lem.
Mr. Mcloud said he would like to review the Request For Proposal prior to
issuance.
The meeting adjourned at 7:55 p.m.
Respectfully submitted,
"7At~
e Micheal Gleason,
City Manager
(Recorded by Kimberly Young)
MNCC/SPC 110190
e MINUTES--Strategic Plan Committee November 1, 1990 Page 12
-