05/23/1988 Meeting (2) - Laserfiche WebLink

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e will be to review the financial implications of the plan and identify a work plan for future review by the council. Ms. Ehrman pointed out the plan accomplishes one of the council's goals it set earlier in the year. Mr. Miller called the council's attention to the phrase "develop and support special events" in chapter 3. He asked if that means the City of Eugene is taking upon itself the burden of developing special events or pledging support in the development of special events. Ms. Wooten said the committee spent a great deal of time discussing that issue. She said one of the things that is reflected in the plan is a change in emphasis from destination point tourism to special events. She said chapter 3 is continuing strategies which the City does now. She said the City is continuing to work with outside groups such as organizers of the The Race and the Butte to Butte run. She said the City is pulling back in the number of events it initiates at the local level. Mr. Holmer said he understands why Mr. Miller has pointed out the word develop. He said the committee has used words such as "cooperate" and "work with" throughout the document. He said several places throughout the document the distinction between those words and "develop" was not made clearly. He suggested that the council let the word go this time, although he said the council should limit the range of development in the future. e Mr. Miller asked how staff interprets the concepts outlined in the report. Mr. Gleason said staff only initiates those programs and projects that have been suggested by the council. He said he does not anticipate that staff will add to the list of special events without direction from the council. Mr. Miller asked if the report is or is not considered a major deviation from past development practices. Ms. Wooten said the report is a different interpretation of what the council has done in the past. She said it is not less than what the council has done. She said her interpretation of the report is that the City may be engaged in working with organizations such as the Oregon Track Club to attract major sporting events. She said the council will be concentrating and focusing the resources it has instead of adding staff and funds. Mr. Miller asked if the term "develop and support" does not mean initiating, but rather working with other groups that are initiating events. Ms. Wooten said there is no exclusivity in the terms. Mr. Miller asked if the phrase "market the city as a diverse and exciting regional artistic, cultural and entertainment center" on page 20 means the City markets itself or assists other groups in marketing the City. Ms. Wooten said that phrase is in response to issues raised by the Cultural Arts Commission about the City's role in marketing certain events at the Hult Center. She said the City is not going to hire marketing specialists to promote its own events. e MINUTES--Eugene City Council May 23, 1988 Page 2