10/10/1988 Meeting (2) - Laserfiche WebLink

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e V. RESOLUTION OPPOSING BALLOT MEASURE 20-03 City Manager Micheal Gleason introduced the item. Ms. Schue noted that the council's consideration of the resolution was a way of responding to the issue that had been discussed by the Legislative Committee. Res. No. 4102--A resolution stating the opposition of the Eugene City Council to 1988 City of Eugene Ballot Measure 20-03, which seeks to amend the City Charter to create a Recreation/Natural Resources Zone and a process requiring rezoning consideration upon submittal to City Council of a petition signed by 7,000 registered voters. Ms. Bascom moved, seconded by Ms. Schue, to adopt the resolution. Roll call vote; the motion carried unanimously, 7:0. VI. ANNUAL REPORT OF EUGENE/SPRINGFIELD CONVENTION AND VISITORS BUREAU City Manager Micheal Gleason introduced Linda Weston, Executive Director of the Eugene/Springfield Convention and Visitors Bureau. Ms. Weston said the visitor industry had enjoyed a good year. Room tax e receipts for FY88 were up 11.6 percent for the City of Eugene and 12.25 percent for Lane County. The national average was 3 percent. She described the increasing competition among cities for convention sales and tourism dollars. Specific market areas have been targeted as those that will help the area maintain its share of the market, and include religious conferences, educational/University-related business, timber industry, agricultural, software, and amateur sports functions. Ms. Weston pointed out that the Convention and Visitors Bureau is among the few organizations that helps generate the revenue from which it is funded. Ms. Weston highlighted activities of the bureau's various departments. Convention Sales exceeded its 1987 goal of 40,000 future delegates with an actual sales total of 58,560 future convention delegates. This year's goal is to book 60,000 delegates. She noted that in 1987 actual convention attendance was 86,500 delegates, with a direct financial impact exceeding $43 million. A steady upward trend should continue. In 1987, the Convention Services Department provided personalized service to over 300 events and conventions. Ms. Weston reported the Tourism Department had printed 50,000 official visitor's guides a year ago and has approximately 2,000 remaining. A new guide that includes advertising is being printed. As a result of its advertising campaign, the bureau was recently awarded the Travel Industry of America's national award for Best Regional Area Promotion. The Tourism e MINUTES--Eugene City Council October 10, 1988 Page 4