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ECONOMIC DEVELOPMENT <br />3. Community Vitality <br />Provide appropriate support for the variety of distinct economic <br />activity centers in the community, including downtown Eugene, <br />key corridors and core commercial areas, neighborhood business <br />districts, and the region as a multijurisdictional entity. 4 <br />The policies guiding economic development are organized into the <br />following topic areas: "Broaden and <br />• Overall Economic Development Objectives <br />• Targeted Industries diversify the <br />• Land Supply Eugene <br />• Short-term Land Supply n <br />• Infrastructure, Facilities and Transportation Planning economy... <br />• Downtown, Key Corridors and Core Commercial Areas <br />Policies n v <br />Overall Economic Development Objectives—Policies in this section focus on v <br />issues that are a priority for the community as a whole. D <br />3.1 Employment growth. Plan for an employment growth rate that is <br />identified in the current adopted Economic Opportunities Analysis. <br />Strive to capture a majority of the region's employment growth " <br />within the City of Eugene. "Encourage <br />3.2 Economic advantages. Strengthen and capitalize on Eugene's business <br />comparative economic advantages, including: development <br />• Our highly educated and skilled workforce that leads to Q <br />• Partnerships with the University of Oregon, Lane <br />Community College and other educational institutions higher <br />• Growing national presence in the specialty food and <br />beverage, software, heavy machinery, advanced materials, employment <br />and wood products industries <br />• Access to natural resources and open spaces rate and an <br />• High quality of life economic <br />3.3 Expanding Eugene's assets. Recognize and enhance special areas of <br />strength and local assets that attract sectors such as tourism, Climate where <br />hospitality, and retirement living. These include: business <br />• A healthy, outdoor -oriented lifestyle and Track Town USA <br />branding ven tures grow <br />and thrive <br />Envision Eugene Comprehensive Plan I July 2017 ED -3 <br />