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master plan. The design process culminated with an event attended by more than 300 people at the <br />Eugene Hilton in March 2010 and a public open house on the EWEB site in May 2010. In June 2010, <br />the EWEB Board of Commissioners unanimously approved the master plan after receiving consensus <br />approval from the Community Advisory Team. <br /> <br />Phase 2: Land Use Consulting and Applications (November 2010-January 2012) <br />In November 2010, EWEB hired Cameron McCarthy Landscape Architecture & Planning and Rowell <br />Brokaw Architects to complete the land use phase and codify the approved master plan. This work <br />includes the development of: 1) Code amendments (to implement a new Special Area Zone and Specific <br />Area Plan based on the master plan); 2) Metro Plan amendment application; 3) Refinement Plan <br />amendment application; 4) Zone change application; 5) Willamette Greenway permit application; 6) <br />Transportation Planning Rule and Traffic Impact Analysis. <br /> <br />The new code being constructed for the Downtown Riverfront (S-DR Zone) uses a combination of <br />traditional zoning and form-based standards to guide redevelopment. The new code is intended to <br />achieve a balance certainty and flexibility in the redevelopment process; to support the appropriate <br />enhancement of riverfront habitat; and to promote a mix of uses that complement and support existing <br />downtown and riverfront uses. <br /> <br />Traditional codes are characterized by extensive land use controls and prescriptive criteria and standards <br />employed to ensure that development is compatible with surrounding uses. Form-based codes place an <br />emphasis on predictable physical outcomes. They include regulations that shape the public realm and <br />support the development of pedestrian-friendly, mixed-use urban environments. <br /> <br />The code development now underway is ambitious, forward thinking, and technical. In order to achieve <br />an appropriate balance between certainty and flexibility, the draft code employs both techniques with <br />use controls in specific locations that promote a vibrant, active, “people place” and form-based standards <br />that shape the public realm. In addition, the code contains standards and criteria for a new riverfront <br />park and promotes the adaptive reuse of buildings, interim parking strategies, and green infrastructure <br />(stormwater bioswales, green streets, etc.). <br /> <br />In keeping with the policies established by the 2004 Downtown Plan, the objectives of the Downtown <br />Riverfront Special Area Zone are to: <br /> <br /> <br /> <br />Create a “people place” that is active, vibrant, accessible and multi-use. <br /> <br /> <br />Provide appropriate setbacks, deeper where environmental or habitat issues are <br />more critical, shallower in other areas. <br /> <br /> <br />Incorporate appropriate building and site design techniques that address <br />environmental concerns. <br /> <br /> <br />Include educational aspects that teach about the city, river and history. <br /> <br />8 <br /> <br />